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'An innovative, independent publishing house, Melbourne-based Text Publishing blends a tradition- al publishing ethos with shrewd business strategies. Following the sale of McPhee Gribble to Penguin in 1989, Diana Gribble joined forces with Eric Beecher, former editor of the Sydney Morning Herald and the Melbourne Herald, to form the Text Media Group. Gribble took charge of book publishing, while Beecher formed a magazine enterprise aimed at the corporate sector. The company quickly expanded, with Beecher and Gribble setting up the glossy freebie Melbourne Weekly Magazine in 1992.' (Introduction 113)
Publication Details of Only Known VersionEarliest 2 Known Versions of
Last amended 4 Jan 2017 16:10:13
113-117
Case-study : Text Publishing
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