The Australian Literature Resource
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BLACK WORDS >
LOGO
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| The BlackWords logo has been designed around three distinct parts of our culture Country, Story and Voice. I wanted to show the importance of these three parts play in creating our culture and identity and their relationship to each other. The logo is about these three parts - my country, my story, my voice. | The logo shape is constructed on a spiral which has vanishing points at each end but no beginning or end. This demonstrates our relationship with our past and the continuum of the future. Our culture is alive . if we have no past we have no future. The logo is designed to be viewed from the centre running right to left. | ||||
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| The green leaf shape represents Country. The outer portions are the many different countries within the solid portion which represents the whole of Australia. This shows the diversity of our people and the breadth of our land. The centre line of the leaf is the journey within country. | The blue shape to the left (bottom) represents the Story. It has been split into two parts the oral story and the dance/music story. This shape is then divided by the curved line which shows the journey and creation of the story. It is the pathway which describes my country. | From my story came my voice. The figure rises up and out showing the vibrancy and aliveness of the story and our culture. The two arms (triangular shapes) of the figure embrace the story and the country. The centre of the figure acts as an arrow to draw the viewer back into the centre to recreate the relationship of all the parts. | |||
| My thinking has been ... | |||||
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